Prasso Advisory

About Us

Why Prasso?

Prasso is an Indian advisory firm that champions consulting work in the areas of Public Relations, Social Media and Strategic Communications Outreach.

We are a collective hub of ace industry experts, consultants and business leaders with over 50+ years of diverse experience as well as deep know-how across multitude of sectors that include –

Energy, Finance, IT, Technology, Tourism, Infrastructure, Healthcare, Banking, Retail, Construction, Real Estate, FMCG, and beyond.

Prasso’s primary role is to help enable companies navigate through the country’s complex market and dynamic landscape with tailor-made communication strategies as well as outreach that strongly enhance brand engagement, reputation, and resonance.

WHAT PRASSO BRINGS TO THE TABLE?

  • Empower partnering brands via effective communication that creates the right engagement with the right target audience
    at the right time.
  • Create impactful storytelling for brands through optimal channels that build awareness about their pioneering work and innovative initiatives, also enhance share of voice within the industry
    and beyond.

Sectors We

Manufacturing

Retail

Energy

Travel and Hospitality

Healthcare

Automobile

Luxury

Sustainability

Information Tech

Infrastructure

Sectors We

Manufacturing

Retail

Energy

Travel and Hospitality

Healthcare

Automobile

Luxury

Sustainability

Information Tech

Infrastructure

Our Core Services

Integrity and
Honesty

Maintaining open and honest communication with clients, media, and the public.

Creativity and Innovation

Developing unique and compelling PR strategies that capture attention and deliver impactful results.

Client-Centric Approach

Keeping clients informed and engaged throughout the PR process, ensuring their voice is heard and realized.

Results-Driven
Focus

Setting specific goals for media coverage, social media engagement,
and sales.

Communications Strategy
Public Relations Outreach
Thought Leadership Positioning
Strategic Content Development and Promotions
Crisis Management
Networking with Thought Leaders in the Government and Policy Makers
Online and Offline Influencer Engagement
Policy Overview
Social Media Management
Digital Marketing
Design Services
Understanding Industry Trends via - Social Media tools and listening
Strategic Events
Collaborative Partnerships

BRANDS WE ENGAGE WITH

Companies that want to start their business in India

Businesses looking to enhance their presence in India

Entities that desire to transform their current positioning
and awareness

Organisations that want to benefit from understanding industry trends and mapping

Our Core People

WhatsApp Image 2024-07-25 at 12.23.08_02caa5fb
Mayur Shekhar Jha

Mayur Shekhar Jha is a seasoned corporate consultant and media entrepreneur with over two decades of experience in business journalism and strategic advisory roles. He began his career with the Economic Times, covering key sectors like retail, real estate, and special economic zones. 

Avni Singh – COO

A seasoned integrated communications advisor with a successful career spanning over 15 years, Avni has in-depth experience in devising strategic initiatives that build comprehensive market visibility for well-established or newly launched global as well as Indian brands across varied industry sectors including — luxury, lifestyle, travel, hospitality, wellness, retail, FMCG and beyond.

Tarique Anwer

Tarique Anwer is an accomplished professional with a robust background in corporate communications and product management. He began his career with Genpact as a Process Associate, where he honed his skills in process optimization and client interaction. Tarique then moved to Bank of America, working in customer resolution, where he excelled in handling complex customer issues and improving service delivery. 

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